On October 8, 2012, AdverCalls announced that it has filed a provisional patent application for several backbone technologies that power its new pay per call platform.
Included is a new technology for call-tracking which vastly reduces the cost of monitoring the millions of calls that the company must track.
Also included is a serialization process for mobile and browser applications which allows a user to install multiple apps, across multiple platforms, and have their engagement tracked without being signed in to their account.
Both of the above technologies are crucial elements in the company’s pay per call platform which allows licensed affiliates to be compensated for phone calls made by individuals which are referred to the app download page.