AdverCalls Performance Based Advertising Services

June 20, 2010 – AdverCalls announces that it is currently beta testing its performance-based ad platform. The platform was designed to facilitate pay per call advertising to SMB’s (small and medium sized businesses) across North America. President, Benny Traub, states “these tests are really doing double duty, as they serve as our live market tests [...]

January 15, 2010 – AdverCalls reports that it has retained David Jung, PhD, to take the development helm of its performance based, call advertising platform. Mr. Jung is a senior developer himself and is an experienced team leader. David earned his PhD in Computer Science in 1998 after completing his Masters degree in Software Engineering. [...]

September 4, 2009 – AdverCalls announces today that it has completed a comprehensive study of the pay per call advertising industry. The study examined the ad spend patterns of 7900 advertisers who are, or have recently purchased pay for call advertising. The study revealed that the average price per call was slightly higher than $13.00. [...]

May 24, 2009 – Today AdverCalls announced its acquisition of the domain, paypercall.org. This acquisition is a foundational step towards the company’s move into the pay per call advertising industry. The domain will be used to promote the concept of performance-based call advertising. Pay per click advertising is now a mature staple for advertisers looking [...]

April 7, 2009 – AdverCalls intends to develop a national software platform to manage performance-based, call advertising. Founder, Benny Traub, is involved in building an application that will automate the building of IYP’s (internet yellow page directories) and says “this is a perfect compliment, as we already have several hundred IYP’s in development and will [...]